Event technology · Live merch
Every guest leaves the star of the show.
Showland builds the software, the hardware and the live print line behind brand activations. Guests step into your world and leave with a card, tee or tote starring themselves.
What we do
One company, three parts.
Most activations stitch together a camera vendor, an app and a print shop. We build and run all three, so the picture, the stand and the merch are made to work together.
Magic Photo Booth
Our own app runs the whole experience: the hands-free photo, the AI picture, your lettering, the print queue and the guest's copy on their phone.
See the softwareThe Booth
A six-foot black column with a portrait screen, a 4K camera and a studio light. It arrives ready and wears your brand for the night.
See The BoothOperators and print partners
A Showland host runs the event, and our print partners make the merch on site while the party is still going.
See the merch menuThe software
Magic Photo Booth.
The app behind every Showland event. We wrote it for one job: a guest walks up, and about a minute later a finished, on-brand picture of them is on its way to print.
- Hands-free
- A raised palm starts the photo. Nothing to touch and no app to download.
- Your art stays yours
- Logos, lettering and frames are placed exactly as approved, never redrawn by AI.
- Names, lettered properly
- Guest names are set in your typeface by the app, so they are always spelled right.
- Phone sign-up
- Guests can join the line from a QR code, and every guest can save their picture to their phone.
- A budget you set
- Each event has a spending cap, and the app stops at it.
- Orders, labelled
- Every picture lands in the print queue under the guest's name, with one order sheet per event.
Four kinds of activation.
Into your world
The guest becomes the star of your scene: the arena, the headline set, the gala staircase. Photo-real or illustrated, in your colours and your gear.
Drawn into the art
One finished poster, the same for everyone, with each guest drawn into it in the artwork's own style. Your art comes back untouched around them.
Studio backdrop
The classic photo op, done properly: the guest cut out cleanly and stood in front of your wall. No waiting, no AI.
Open Magic
Guests say what they want to be, and the booth makes it. Pure wonder, for parties and VIP rooms.
Our recipes
Behind every activation is its own recipe: the exact words, the model and the look. We tune each one on real test photos, round after round, until guests look like themselves at their best. When your event starts, the recipe is sealed, so guest three hundred gets the same care as guest one.
The Booth
The curtain opens on them.
A tall black column with a stage on its face. Between guests the screen is a living mirror; when it's their turn, the curtain parts and the light comes up.
- Height
- 6 ft
- Footprint
- 30 in at the base
- Screen
- 32-inch 4K, portrait
- Camera
- 4K
- Light
- Dimmable studio light, warm between guests
- Hands-free
- A raised palm starts it. Nothing to touch.
A render of the booth, showing its waiting screen.
Live merch
Made on site, while they watch.
Every picture is designed at print size for its product. Our print partners work beside The Booth, so guests leave with the real thing in their hands.
The picture takes about a minute. Print and press time depends on the item, and we confirm it with you for your event.
Real results
One photo in. This comes out.
A guest stands at The Booth and raises a palm. The picture is the AI's own output; the title is lettered on top by the app, as it is at events. Nothing else was touched.
Souvenir tote
Trading card
A real guest and real photos, made by the booth on Nov 8, 2026. The tote and stand views are the booth's own previews.
More from the live system.
The photo
These rows use fictional guests generated for testing, run through the same live system.
How it works
Three steps, start to pickup.
Step up
Guests type their name and raise a palm. A countdown, a flash, done. Nothing to touch, no app to download.
The curtain lifts
AI places them in your scene: the arena, the stage, the skyline. Your artwork, logo and title stay exactly as you approved them.
Pick it up
The finished piece lands in the print queue, labelled with their name. The screen tells them it's ready at the pickup table.
Built for brands
Showtime, with a safety net.
- On-brand every timeLogos, lettering and frames are placed exactly as approved, never redrawn by AI.
- Consent firstGuests agree before their photo goes anywhere. Names never go to the AI.
- A budget you setEach event has a spending cap, so costs never surprise you.
- A host in controlOur operator runs setup, the print queue and every fallback from a separate screen.
Where it fits
Anywhere a crowd wants a souvenir.
- Sports fan zones
- Music festivals
- Product launches
- VIP and member events
- Conferences and trade shows
- Retail pop-ups
- Hotels and destinations
- Premieres and parties
Now booking
Bring the curtain to your next activation.
Tell us the brand, the event and the crowd. We'll come back with a custom concept, free.
Book a demo